Hacking and data exfiltration is becoming more prevalent every day. The response time for a business to detect whether their data has been compromised can be anywhere from hours to weeks depending on how proactive their security team is. Smaller businesses are at a disadvantage as they might not have the resources to have a full-time security team.
Corporate espionage has been a problem for decades in all industries across the world. Detection of corporate espionage by trusted employees can be difficult. It can take years before a company realizes they have a rogue employee. With the rise of remote work and virtual employees businesses face an ever increasing threat of corporate espionage.
As an email marketer you know your most valuable resource is your e-mail list. When hiring employees to assist you with marketing you give them blind trust to keep your data safe. It can be difficult to track whether this employee is upholding their trust and not selling or leaking your list to competitors or using them for their own benefit.
Most people have transitioned to storing sensitive data and files on their computer or cloud storage. Would you know if somebody has been snooping or spying on your private data? This private data can be anything from text documents containing website logins to private videos.